The legendary Gary Numan has released today (July 27) released the music video for ‘My Name Is Ruin’, the first single taken from his upcoming album ‘Savage: Songs From A Broken World’, out September 15 via BMI. You can watch the video below.

Directed by Chris Corner, the genius behind the extraordinary IAMX, sees the debut of Numan’s daughter Persia, who also sings on the track, along side her Dad in the post apocalyptic inspired video which was shot in the desert around 29 Palms and Joshua Tree. This is the second time Corner has been in charge of a Numan video after taking the reins for the ‘I Am Dust’ video.